E. Zaslow's Feminism, Inc: coming of age in girl power media culture PDF

By E. Zaslow

ISBN-10: 0230608140

ISBN-13: 9780230608146

Drawing on broad examine with a various team of seventy teenager women, Zaslow bargains a severe account of the lady energy second during which feminism and femininity are shrink-wrapped jointly in a single market-friendly package deal. With a spotlight on pop tune and tv, she skillfully explores the negotiative techniques of youth women as they make feel of woman power’s new cultural narratives of femininity in addition to its failure to supply ideas for actual social change. Written in hugely available language, this e-book charts new territory because it deals a wealthy account of the ways that youngster women comprehend sort, sexuality, motherhood, and feminism in woman strength media tradition, and the way their wishes, social stories, and imaginings of the longer term are formed of their courting with a neoliberal woman energy discourse. 

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Extra info for Feminism, Inc: coming of age in girl power media culture

Example text

Demonized, these girls were imagined to be hurting the nation as they hurt themselves. Teen pregnancy became part of a national conversation in the mid-1970s when Senator Kennedy proposed the National School-Age Mother and Child Health Act. This legislation, which did not pass, expressed a concern that there was an increase in teen pregnancies and that such pregnancies played a pivotal role in the growing rates of welfare dependency and high school dropouts. Repeatedly, throughout the late 1970s, teen mothers were talked about as a drain on the welfare system and a cause of national poverty.

2 The self is something we create as we experience the material world around us. ”3 He argued that our identities, values, practices, and affects are all cultural products that are manufactured rather than naturally assigned. com - licensed to Taiwan eBook Consortium - PalgraveConnect - 2011-05-06 When A s k ed t o Tal k Feminism, Inc. We are not free to create any identity we select but rather one that reflects the reality of our material conditions and the ideologies in which we come to know the self.

In this model, feminism already exists and is available for women to enter into at will. 56 In this, third-wave feminism is also well suited for an era of neoliberal politics; it is consumerist (or at least not anti-consumerist) and accepts, if begrudgingly, the “living of feminist lives” as opposed to the collective struggle for social, economic, and political change, as the mark of a feminist. com - licensed to Taiwan eBook Consortium - PalgraveConnect - 2011-05-06 28 29 commercial girl power media culture.

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Feminism, Inc: coming of age in girl power media culture by E. Zaslow


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