Airline Operations and Management: A Management Textbook - download pdf or read online

By Gerald N. Cook, Bruce Billig

ISBN-10: 1138237523

ISBN-13: 9781138237520

 Airline Operations and administration: A administration Textbook is a survey of the airline undefined, often from a managerial viewpoint. It integrates and applies the basics of numerous administration disciplines, really economics, operations, advertising and finance, in constructing the evaluate of the undefined. the focal point is on tactical, instead of strategic, administration that's really good or certain to the airline undefined.

The fundamental audiences for this textbook are both senior and graduate scholars of airline administration, however it must also be invaluable to access and junior point airline managers and professionals seeking to extend their wisdom of the past their very own useful region.

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JetBlue is the prime example. Proponents anticipated point-to-point route systems with simple fares, similar to those developed by the intrastate airlines Southwest, PSA, and AirCal. Instead, hub-and-spoke systems developed rapidly. The hub-and-spoke system connects 26 Historical Perspective many cities using fewer aircraft than a linear or point-to-point route system, and provides an airline with a better opportunity to keep its passengers all the way to their final destination rather than handing them off to other carriers.

Historical Perspective 23 But, contrary to the theory of perfect markets, airline markets are natural oligopolies in which only a few airlines compete in each market. While economists recognized this important distinction, they generally argued that airlines were sufficiently competitive to provide the benefits of a competitive market without government regulation. Several arguments were offered in favor of deregulation: ·· ·· ·· ·· Deregulated airlines would be more efficient. Proponents argued that regulation resulted in inefficient and costly operations.

After the death of Mao Zedong in 1976, China gradually adopted mixedmarket policies and began to embrace competition as the means of economic development and growth. As in Europe, China pursued a more gradual and cautious approach to airline liberalization. The first step separated airlines from CAAC ownership. Although airlines remained under government ownership, each airline assumed responsibility for operations, profits, and losses. Six trunk carriers emerged, from which the current Chinese Big Three – Air China, China Eastern, and China Southern – trace their origins.

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Airline Operations and Management: A Management Textbook by Gerald N. Cook, Bruce Billig


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